A typical SEO Program lasts anywhere between 45-120 days with the average Program lasting about 75 days. This is the amount of time required to generate 1st page rankings for between 250-400 keywords. The length of a SEO Program depends on a few factors. Some of the most common include the:

• Competitiveness of the keywords you are trying to rank for
• Domain authority of the websites you are competing with
• Amount of content you need to generate
• Whether or not you need to move Content Management Systems (CMS)