What is Click-Through Rate (CTR)?

Q: What is Click-Through Rate (CTR)?

[fusion_builder_container hundred_percent="no" equal_height_columns="no" menu_anchor="" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" background_color="" background_image="" background_position="center center" background_repeat="no-repeat" fade="no" background_parallax="none" parallax_speed="0.3" video_mp4="" video_webm="" video_ogv="" video_url="" video_aspect_ratio="16:9" video_loop="yes" video_mute="yes" overlay_color="" video_preview_image="" border_size="" border_color="" border_style="solid" padding_top="" padding_bottom="" padding_left="" padding_right=""][fusion_builder_row][fusion_builder_column type="1_1" type="1_1" background_position="left top" background_color="" border_size="" border_color="" border_style="solid" border_position="all" spacing="yes" background_image="" background_repeat="no-repeat" padding_top="" padding_right="" padding_bottom="" padding_left="" margin_top="0px" margin_bottom="0px" class="" id="" animation_type="" animation_speed="0.3" animation_direction="left" hide_on_mobile="small-visibility,medium-visibility,large-visibility" center_content="no" last="true" min_height="" hover_type="none" link="" first="true"][fusion_text] Click-Through Rate (CTR) shows the percentage of people who clicked on an ad/website (click) after seeing it (impression) . CTR is calculated by dividing Clicks by Impressions. For example, an ad that receives 6 clicks & 100 views would have a CTR of 6%. CTR is a strong indicator of user-friendliness. [/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

Click-Through Rate (CTR) shows the percentage of people who clicked on an ad/website (click) after seeing it (impression). CTR is calculated by dividing Clicks by Impressions. For example, an ad that receives 6 clicks & 100 views would have a CTR of 6%. CTR is a strong indicator of user-friendliness.

capconvert2020-04-24T18:50:38-07:00

Share This Article